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Working to integrate the ‘hype model’ into the cryptocurrency and fashion/streetwear industries. Examples include: Dogecoin [DOGE], Shiba Inu [SHIB], AMC Theaters Stock, Supreme, Bape, and Anti Social Social Club. Hype is cultivated by social media so it’s logical that popular meme coins behave more like social media strategies rather than traditional or quant trading algorithms. New tokens like “PolyDoge” can attribute their success entirely to hype making it an important topic for academia — not just Reddit or the internet.